In my front garden is a small bush. As we enter the early stages of Spring, it has come into full bloom. The plant is covered in bunches of small, white, delicate flowers. I can see the bush from my office and often enjoy the view of our garden. Under my office window is a bench seat that I made last year using the original wood from a patio that we pulled down in our backyard. It is one of my favourite places to sit.

One beautiful Spring day last week I was sitting on the bench watching the bees, literally hundreds of them, flitting from flower to flower. I watched them for 20 minutes or so working very studiously collecting nectar and doing what bees do….and it got me thinking. How different are our businesses and organisations, the expectations of tasks and designated roles to that required of bees?

I imagine if I followed the bees back to their hives and was able to peer into the inner workings that I would not see:

  • Ineffective meetings being held with members unsure why they were in the meeting in the first-place.
  • Bee committees discussing outcomes like seasonal adjustments related to the weather, honey production rates and similar bee-like measurements.
  • Projects being constructed taking into account the Six-Sigma effectiveness of nectar collection and discussion about how this could be improved…and, so on.

Then how do the bees work so efficiently? How do they instinctively know their roles, understand the structure and are so effective at what they do?

Although I respect and appreciate nature, often reflecting on the miracles that occur around us every day, I am not an expert in this field. I also wonder what external influences have the most impact on the bee colonies? At another level it is also fascinating that there are so many different types of bees collecting nectar from the same bush. In fact there are over 1500 native varieties in Australia, along with the common introduced varieties. They have all learned to co-exist and in fact play a vital role in the balance of nature, especially the pollination of agricultural crops, horticultural crops and the household garden.

CoachStation: Leadership

The different bees do not appear to get in each others way, are able to amicably work together, efficiently moving from flower to flower, pollinating and collecting as they go. There are significant size differences between varieties – but this does not seem to make any difference. There is no apparent political manoeuvring, bullying, struggle for alignment or loss of effectiveness through too many bees congregating around a single flower. Bees know their roles and do it well  – how did they learn all of this?

Is there an instinctive drive to play their role or is there a learned behaviour such as replication or demonstration via senior roles or leadership within the colony?

My point is not to make light of the efficiency of nature nor that of businesses and organisations, but to delve into why we do what we do in the workplace. Understanding our roles, the structure and influences on choices we make is often taken for granted. Is this consistent with your workplace? There is value in stopping to think about your own role, that of your team and the structure we work within. This is important at any stage but no more so than with our present economic situation.

The general feel in the population is one where we are ‘holding our breath’. In Australia there are boom regions and sectors and industries and cities that are doing it tough. A high level of conservatism is prevalent – it is like businesses are on pause, waiting for a change and stimulus to occur – without knowing when or where this might come from. Retail spending and other financial measures are also reflecting this conservatism. As a result employees remain hesitant also. Possibly not feeling comfortable to look for alternatives if dissatisfied or worse, disengaged in their current role.

People are stretched in their roles, covering more work that previously may have been completed by others who have been made redundant and/or have never been replaced.

Employees are being asked to do more with less and ‘collect more nectar’, at ever-increasing rates with targets and expectations growing year-on-year. Structure, knowing your role and what is expected of you are crucial in times such as these, however these tasks and associated roles have probably changed significantly over recent years. The role of leadership, engagement and direction remains critical to team and individual success.

Good leaders ensure that they:

  1. Focus on the tasks that matter most – they may not be the tasks you are currently doing.
  2. Communicate clearly to all members of their team what is required of them, what support will be provided and how and when the objectives will be measured.
  3. Provide opportunity for their employees to have input into their roles, tasks assigned and offer solutions to existing problems.
  4. Meaningfully engage their team, as a team and as individuals, providing context and opportunity to be involved in the direction of the team and business.
  5. Revisit development plans – their own and that of their team on a regular basis – quarterly is generally a good time-frame.
  6. Challenge themselves to learn something new and substantial during the remainder of 2012.
  7. Review team structure, capability and diversity to meet current and importantly, future objectives. What can be done now to fill any gaps or remedy a potential future issue?

It is not enough to rely on history, your gut or instinct and assume that what is currently being completed is the ‘right’ piece of work. This must be clear to all involved. For  bees, their role is vital, yet simple in practice – pollinate and collect nectar. Your team member’s may not see it so clearly. They each have different expectations, beliefs, values and willingness to apply discretionary effort. Now is the time to stop, recheck what is most important to you, your family and employer. It is a great time to assume nothing!

Set yourself up to maximise the opportunities when the economic situation improves. Start to think about your goals for next year. What does success look like by December 2013?

If working on the same things day-to-day meets your needs, that is fine. But if it does not, or is inconsistent with business expectation, issues may arise. Knowing your role and how it fits into the bigger picture is important.

Without making appropriate choices, strategising, taking action and setting goals, little will change. You will simply be just another bee doing the same thing and you may not reap the future rewards (honey!) if you do not choose how growth / change will occur and take appropriate steps…today.

The road to happiness lies in two simple principles: Find what it is that interests you and that you can do well, and when you find it, put your whole soul into it – every bit of energy, ambition and natural ability that you have.

(John D Rockefeller III)

My wife sent me an email with a link to the Top 20 TedTalks since 2006, ranked by ‘views’. I watched the number 1 on the list by Sir Ken Robinson (>13m) and was so impressed and inspired I felt compelled to share with the remaining 6 billion people who are yet to watch his presentation (well, those who read my blogs may be a little lower in numbers, but it’s a start!).
I must confess I had never heard of Sir Ken previously, however, quite simply, his TedTalk is a must see! His views regarding learning, children and where we are getting it wrong are unique and thought-provoking. There are many outcomes that we are seeing as adults that link back to our childhoods and early education. There are also many key statements made that we can take away and apply to our own learning and application. Effective leaders will relate to many of these points.
I have also highlighted a few of the key quotes, for those who may wish to recap after viewing the talk – I would not skip watching it though, as Sir Ken Robinson has a keen wit and a style of delivery that is hard to match. I guess that is why 13.5 million people have already had a look. Spend 20 minutes now viewing it yourself – you will not be disappointed.

My contention is, all kids have tremendous talents…and we squander them, pretty ruthlessly. So, I want to talk about education and I want to talk about creativity. My contention is that creativity is now as important in education as literacy and we should treat it with the same status.

Kids will take a chance. If they don’t know, they’ll have a go. They’re not frightened of being wrong. Now, I don’t mean to say that being wrong is the same thing as being creative. What we do know is, if you’re not prepared to be wrong, you’ll never come up with anything original…and by the time they get to be adults, most kids have lost that capacity. They have become frightened of being wrong. And we run our companies this  way. We stigmatize mistakes. If you’re not prepared to be wrong, you’ll never come up with anything original.

In the next 30 years, according to UNESCO, more people worldwide will be graduating through education than since the beginning of history.

What TED celebrates is the gift of the human imagination. We have to be careful now that we use this gift wisely and that we avert some of the scenarios that we’ve talked about. And the only way we’ll do this is by seeing our creative capacities for the richness they are. Our task is to educate the whole being, so they can face this future. By the way, we may not see this future, but our kids will. Our job is to help them make something of it.

I am a keen advocate of the core messages in Simon Sinek’s book and TedTalks. I am sure you will take something of value away from them too. Start with the blog by Colleen Sharen…
You Gotta Read This Book: Start With Why

Some months ago I read a post written by Colleen Sharen titled, Leaders Are Born, Not Made.

I have continued to think through this question, particularly as I have changed my views somewhat over the years. I felt it appropriate to provide further insight into this question of leadership, based on my response to the original blog.

It appears Colleen hit the right note to stimulate thought and some controversy based on the various responses from other readers that were posted in response. My belief is that leaders can be taught and developed, however there is a ‘minimum’ requirement that must exist to start with i.e. emotional intelligence, intelligence, physical, personality along with other skills, traits, behaviours and attributes.

What I am interested to discover (and I continue to look for this when developing and working with newer and more experienced leaders) is to what degree is the nature versus nurture argument a reality. The follow up comments in the blog generally agreed that leaders are made and born. This is consistent with my view, however I wonder why we continue to ask the question, inferring that it must be one or the other!

An individual requires a base level of potential and attributes to work from. Not every person can be a leader.

In fact, believing that anyone can be a leader potentially cheapens the dedication and challenges that effective leadership requires. Maybe being born with 60% (???) of the necessary attributes and potential (nature), with the remainder being learned (nurture) through development, role models, personal experience etc. is one theory. I believe that there must be some innate potential that is ingrained.

I have seen leaders truly develop into their roles, however in retrospect the majority of them possessed a reasonable level of the necessary leadership traits to begin with. What differentiated many of them was their willingness to face their reality and develop a few core gaps whilst focusing on their strengths.

The argument of nature versus nurture to me is not the key question. The bigger question, no matter where or how you obtained your role, is how effective are you as a leader?

What I do know is that not all leaders by name are leaders in practice – a title does not make you a leader. Unfortunately, this is more the norm than the exception.

To be able to effectively influence others is a key leadership skill. However, like many skills, particularly those involving the art of working with people, influencing can be a challenge.CoachStation

Situations, relationships, cultures and other variables impact your ability to influence. You do not have control over every one of these variables – but you do have control over developing a deeper set of skills in influencing others. Improve yourself through self-development and learn to influence others more effectively in practice.

  • Be aware of your own body language and that of others. The ability to ‘read’ others through what is unsaid can be a powerful input into influencing.
  • Take into account the other person’s perspective. The ultimate empathy position can be found when you step into the other person’s shoes – standing where they stand, seeing what they see and hearing what they hear. Understanding other people’s perspectives and points of view helps you to gain the support of them and reach mutually desirable outcomes.
  • Trust: being trusted and trusting others is a great base to work from. Those who influence most recognise the need for trust and understand the nuances that enable trust to be built. In a real relationship trust cannot be faked.
  • Communication: the ability to make your point clearly and listen effectively is understood by most but practiced by few. Depending on the situation and audience different skills need to be drawn upon, however deep and effective communication skills are essential in leadership.
  • Have a plan: know what you want to achieve and what the other person or group is seeking from the relationship. Influencing has a relationship to those techniques commonly found in service and sales techniques – learn them!
  • Negotiating: seek understanding of other people’s feelings and show a genuine interest in other people’s needs. Be prepared to give something up and know what you are not prepared to flex. Compromise but remain steadfast to what matters most in the situation.

Although not a definitive list, developing strength in these skills will assist you to influence others. Through greater awareness and practice you will also be exposed to the power of influence through your own experiences.

I attended last years IQPC Customer Experience Management Conference in Sydney and thoroughly enjoyed the content. I learned a lot.

There were many great speakers. Many of them focused on the what – meaning that I learned about tools, measurements, successes through data collection and customer platforms, amongst other aspects. I was invited to this year’s conference, including the opportunity to be a guest speaker during the opening day. I wanted to set a challenge to myself and the attendees with a pitch more aligned to the ‘how’:

• How do we achieve improved customer service results?
• How do we establish the right culture to balance employee, customer and business needs?
• How do we use the extensive quantities of data available to real advantage?
• How do we create employee engagement, empowerment and buy-in that means our customers feel the benefit?
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My presentation was titled ‘Customer Experience Management from the Inside-Out‘ The core theme implies that if we want to genuinely positively impact customer experience and service standards, we must build a culture and understanding that the customer matters with all employees. We should view Customer Experience as a culture, not a tool. I imagine everyone in the room knew this. I also believe that most of the attendees, all specialists in their fields, actively focus on internal culture, employee engagement and the relationship to customer service and experience to some degree. Many of them may even measure this.
Ledaership, Employee Engagement and Customer Experience - How Do They See You?
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However, building a culture that is actively and meaningfully engaging both internal customers (your employees) and external customers is more easily said than done. I do not pretend to have all the answers and I recognise that inputs into Customer Experience Management (CEM) are many and varied. What I will say though is that in my experience there is a gap between intent and behaviour when it comes to leadership, development, employee engagement, empowerment and related beliefs and activities in many organisations. According to a report created by the Genesys group titled the Cost of Poor Customer Service, 73% of consumers end a relationship due to poor service. The report highlights various trends and many areas to focus on, along with details regarding statistics and verbatim comments related to CEM. At face value it should be easy to improve upon aspects such as these.
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Accessing more data or modernising software and systems can assist issues such as those highlighted, however it is only part of the story. I have made the mistake previously on trying to improve CEM through the front-line employees – those who have direct contact with our customers. Whereas it is possible to see success at individual employee level, the messages and learning must be reinforced by leaders and through what they were being measured on. I have learned that a bottom-up approach for providing great customer service only takes you so far.

Source: Great Leaders Double Profits and Customer Satisfaction

Different departments are often siloed and have different leaders with varying skills and agendas along with competing objectives, metrics and motivations. In many organisations, departments do not work together naturally as a team to best serve the customer, yet such teamwork is essential to collaboratively deliver consistent customer experience. The 2011 Customer Experience Impact (CEI) Report explores the relationship between consumers and brands. Based on a survey commissioned by RightNow and conducted by Harris Interactive, the report reveals:

• 86 percent will pay more for a better customer experience.

• 89 percent of consumers began doing business with a competitor following a poor customer experience.

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None of this would be a big surprise to many of you, I am sure. But, they are good reasons for us as business leaders to focus on improving our customer experience.

A genuinely effective customer experience approach requires a top-down strategy based on broad and extensive cultural change.

The CE IQ study found that the most successful companies are those who have senior leadership not only buying into but actively driving a customer centric culture and related set of actions. Intuitively this all makes sense. So, where are the gaps.
Part of the answer can be found through two questions, which when responded to provide insight for any business:
  • What makes a memorable experience that causes consumers to stick with a brand?
  • How do we make our customers feel?
Effective leadership and employee engagement are critical factors in providing a culture where people want to work…and to provide more of what our customers want. Foundation values such as empowerment and employee satisfaction cannot be given to an individual or employee-base, but creating an environment that has a higher propensity towards meeting these needs is possible.
Customers can tell within minutes—even seconds—whether they are dealing with an engaged and committed employee or a dissatisfied employee, which can greatly affect their willingness to engage in business, and ultimately impact a company’s profitability. Studies have shown that, great leaders are able to keep their highest performing employees and have four times the number of highly committed employees, which affects productivity.
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The lesson for any manager is clear: If you want to increase profits and have more satisfied customers, develop your teams, develop your own skills and concentrate on becoming a more effective leader.

IQPC: Customer Experience Conference and Leadership

This week I attended the IQPC Customer Experience Management Conference in Sydney. I was fortunate enough to be invited to be a guest speaker during the Focus Day on Monday and many other speakers have shared their thoughts and presentations over the three days.

Although the conference theme was based around Customer Experience, there have been many great quotes and comments regarding leadership, business and culture that are worth sharing. This blog highlights a few of the key points that I felt were most relevant and resonated with my own values and passions.
Thank you to all the speakers for sharing!

  • How are you choosing to challenge what has been done previously? Don’t accept the reasonable reasons from the past.
  • Our employees want to know their leaders and what they care about.

Gordon Ballantyne, Telstra
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  • Leadership cannot be outsourced to HR.
  • Be disciplined: celebrate short-term but don’t forget your ultimate goal.

Dirk Hofman, Nokia
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  • The empowered customer is now in control of the business relationship.
  • 90% of effort is used collecting and collating data and 10% actually using it – it should be the other way around.

Peter Harris, Vision Critical
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  • Question the initial question to truly understand the business problem.
  • Team composition is most important. A lack of a balanced mix is one of the core reasons projects fail.

Mark Nealy, ThoughtWorks
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  • Most organisations and leaders only spend around 20% of their time adding value to the customer.
  • The fundamental mission of business should not be about profit, but rather value creation.

Dr Shayne Silcox, Melville Council
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  • Businesses have to deliver good service to earn the right to sell to customers.

Andrew Pearce, National Australia Bank

CoachStation: Leadership & Customer Experience

This week I am attending the IQPC Customer Experience Management Conference in Sydney. I was fortunate enough to be invited to be a guest speaker during the Focus Day on Monday and presented on the subject of ‘Building Customer Experience Frameworks From The Inside Out’.
The comments and quotes highlight some of my key themes and concepts that I feel are most important when developing a Customer Experience philosophy and strategy:

  1. Unless your business sees Customer Experience as a culture, not a tool, then your customers will feel the pain of what is not being provided by your customer-facing employees.
  2. Leaders should create a culture of employee engagement, empowerment and buy-in that ensures your customers benefit. When we get our leadership mantra right…our employees care about their roles and our customers ‘feel’ the difference.
  3. The so-called soft-skills that differentiate management from leadership are most commonly the key to driving the change in our employees that we are looking for. Leadership is not a tick-the-box exercise. Effective leadership, relationship-building, coaching, connecting, understanding employee motivations, empowerment are all possible – but they take considerable strategy, effort and application.
  4. Foundation values such as empowerment and employee satisfaction cannot be given to an individual but creating an environment that has a higher likelihood towards meeting these needs is possible.
  5. Assumptions are regularly made regarding leaders capability to enact change and employees willingness to make it stick. It is a mistake to assume that employees can and will automatically apply change just because they are asked to.
  6. Businesses exist primarily to provide a product or service that ultimately maximises profit. We, as leaders and business owners have an obligation to our employees greater than simply using them as tools to increase profit.
  7. Employee engagement, buy-in, effective leadership and an ability to coach can be the difference between a transactional, short-term outcome and real, sustained transformational change.
  8. There is a gap between intent and behaviour when it comes to leadership, development, employee engagement, empowerment and related activities in many organisations.
  9. In my experience too often a business runs a workshop, sends an employee to a training session or takes some other well-intentioned step to rectify a perceived or real gap. In itself, attendance at a session such as this will make little difference in behaviour or output for most people. People generally do not have the ability to interpret all of this information and make meaningful change. An employee may also not be working in a culture that reinforces or drives change as a result of this ‘new knowledge’. Post-training follow up and reinforcement through coaching are key.
  10. A bottom-up approach for providing a great customer experience only takes you so far. A genuinely effective customer experience approach requires a top-down strategy based on broad and extensive cultural change.
  11. Leaders often focus on the tangible process, systems and technology aspects of business. The challenge is to ensure we provide more than a cursory input into our employees and the link between engagement and customer service.

…and the presentation was sealed by elements from Ken Blanchard’s recent blog, worth repeating:
It all starts with the leaders of the organization creating a motivating environment for their people to work in. When that happens, it’s no surprise when the workers go out of their way to serve their customers…and the good word gets around. The organization’s best salespeople are the customers they’re already serving. The end result of all of this good news is that the organization becomes sound financially.
So often we think business is all about making money and that customers are the most important thing. But if you don’t treat your employees well and give them a reason to come to work, they aren’t going to be motivated to give excellent service to your customers, and customers who aren’t treated well have lots of other places they can go.
Think of your organization as a stagecoach. Upper management might be the drivers of the stagecoach, but your people are the horses—the ones who create the forward movement. If the leaders get knocked out of the stagecoach, it keeps moving. But if something happens to the horses, everything comes to a screeching halt. So serve and help each other, and then reach out to your customers with the enthusiasm and desire and fabulous service that will make them raving fans…

Don’t forget that without your people, you’re nothing.

Richard Branson in South Africa, 2004 - Leadership, Coaching and EmpowermentRichard Branson recently stated that coaching senior managers can be difficult for various reasons, not the least of which is the difficulty in finding an uninterrupted period of time to conduct and review.
In Part 1 I noted the first three guidelines Richard Branson highlighted in a recent article in the Business Review Weekly magazine titled, 7 Rules For Managers, focusing on effective leadership, coaching and empowering leaders.This post concludes the guidelines, consisting of the final four points.

Who’s In Charge? It’s Up To You?
A good manager provides clear roles for members of his team, which enables everyone to get on with the job of running the business. Once you’ve made these choices, do not micromanage. If you make a habit of diving in and changing a major project’s direction or otherwise intervening, your employees will learn to be dependent on you, and they will not reach their full potential.

CoachStation Thoughts:

Setting key objectives for yourself, your team and business is important to ensure a focus on the aims and strategy is maintained. Providing context and standards allows your team member to understand where they fit in and ensure they work within the ‘rules’ and expectations. However, flexing between providing enough context and suitable parameters without constricting performance and innovation is a balance that must be established. Responsibility, accountability and empowerment are only ‘buzz-words’ when they are not applied or unfamiliar – there is power in their application. I wrote more about expectations in an earlier post: Expectation Setting – Who Cares?

Champion Your Employees’ Ideas
When your team makes a judgment call, you need to follow through with conviction. If you cast doubt and let their project languish, your team will not have the impetus or confidence to take the next steps. If you insist on making every big decision yourself, you will create a terrible log jam. Do not fall into the trap of asking for further reports in order to justify moving forward. It is always better to act; it is debilitating to dither.

CoachStation Thoughts:

Employ the right people, support and develop them and give them the freedom to make their own mistakes and revel in successes.

Learn From Your Mistakes and Move On
It is impossible to get every decision right. When things go wrong, review with your team what happened and learn from it together. But don’t linger – dust yourself off and tackle the next challenge.
It is important not to keep tinkering with a project in hopes of delaying its end. At Virgin, we have not always got this right – for instance, we hung onto our Megastores longer than we should have.

CoachStation Thoughts:

We all make decisions every day – none of us get it right all the time. Holding people accountable is key to development and building trust. Looking for or portraying perfectionism, for example, has little benefit, however the ability to provide and receive feedback reflects well on you as a leader and the rapport you have with your team. Learn from mistakes because they are not insurmountable – ignore them and they will continue.

Celebrate Successes Every Day
When someone on your team has a big success, celebrate it and tell others. This is something that should be part of your everyday work – you should try to catch your team doing something right.

CoachStation Thoughts:

Developing a team and employee brand can be enhanced through supporting and advocating, when earned. Catching your team doing something right is not always a natural or easily applied trait for many leaders. It is a very powerful relationship-builder when applied well.

As stated, Richard Branson claimed that these guidelines hold true in almost any situation. Do you agree?
I would love to hear your thoughts and comments, whilst possibly providing your own guidelines you believe are key in leadership.

Sir Richard Branson at the eTalk Festival Part...

Sir Richard Branson at the eTalk Festival Party, during the Toronto International Film Festival. (Photo credit: Wikipedia)

Richard Branson recently stated that coaching senior managers can be difficult for various reasons, not the least of which is the difficulty in finding an uninterrupted period of time to conduct and review. Branson and his senior leaders spend time together each year at his home on Necker Island to discuss the opportunities and challenges the Virgin business group and leaders currently face.

I am certain this is a great opportunity to solve the business issues, share and learn from each other, however equally sure this is only part of the development story for individuals and future of the Virgin group and other companies in general.
Sharing and learning from others is one aspect of coaching and leadership development, however knowing something or having additional information about a situation or about oneself does not equate to a change in behaviour or enhanced skill in application.
The purpose of this blog is to draw upon and respond to a set of guidelines Richard Branson highlighted in a recent article in the Business Review Weekly magazine titled, 7 Rules For Managers, focusing on effective leadership, coaching and empowering leaders.

Keep Your Team Informed
It is crucial to set objectives for each period according to your business’s strategy – and then make sure all employees know about them.
Sally told us that when she was working for the British government, every summer, ministers appointed to cabinet received a note from Blair that outlined his strategic approach for the year and set clear objectives for each department. Cabinet met for a week to discuss these before members of parliament returned from holidays and had the chance to analyse and challenge the approach. Thereafter, the team received a note from Blair every Sunday, which was discussed at a meeting next morning to agree on key actions.
Communicating your objectives regularly will help ensure your team has a framework for making decisions. It is important all feel welcome to discuss the group’s objectives – that open debate is encouraged – because everyone will have a responsibility to follow through.

CoachStation Thoughts:

The ability to strike the balance between providing objectives, context, setting standards, parameters and keeping your team members informed as progression occurs is a fine line. I believe that the best outcomes derive through providing more detail rather than less, always balanced between keeping confidential information confidential, but sharing what is appropriate providing context and clarity.

  1. People respond more openly to feedback, accept change and are generally more willing to contribute when they have the necessary detail and information to feel connected to the business, engaged and empowered.
  2. Alignment to/with direction and goals is critical, although too often a company vision, mission statements and goals are seen as just words written on a page. Appropriate detail and context can help to make the vision a reality.

Define The Rules Of The Road
It is important to define core values for your business, which you and your employees can refer to when making decisions. In assessing investments and new directions at Virgin, we have always considered whether the proposed business meets our core values, which helps us manage our diverse portfolio and maintain consistency. We look at whether it will do something different to most or all companies in the industry or sector; whether it will provide real value, great customer service and retain the sense of fun and pride that distinguishes a good from a great business. Recently we added a new core value: we test whether a new business will have the legs to go overseas and can be scaled up within about three years.

CoachStation Thoughts:

Values are critical for both individuals and businesses. Values provide a base for alignment between yourself and the business that employs you. They allow an individual to feel connected and maintain a clear view of the reasons for doing what they do. Understanding what is important to you personally and at work also assists to motivate or re-clarify, providing direction. For an organisation it is important to be nimble, efficient and flexible in structure and design however it should also be clear in its identification and delivery of its core values. This clarity provides a clear view of what employees, customers and other stakeholders can expect when working with the organisation.

  1. Core values are most often ‘non-negotiables’, meaning that you are most likely to walk away from a relationship, workplace or situation when there is a disjoint in alignment.
  2. Shared values encourage a high level of trust within a team and organisation, strengthening commitment and the likelihood for higher levels of equity, honesty, fairness, sharing, respect and other positive aspects.
  3. Values are core to a brand – that of individual’s and businesses. Most importantly, to be effective and meaningful, values must be more than words!

Focus, Focus, Focus
It is tempting to try to do too much; for ambitious managers and their teams, there are always too many projects and too little time. But successful organizations know what their priorities are: They tackle the really important projects and the rest falls into place.

CoachStation Thoughts:

One of the most important skills for a manager or leader, particularly when starting out is to know where to spend your time. Often time management skills are emphasised or provided as a necessary development area during feedback sessions, however few people actually find the optimum balance. The ability to prioritise is even more crucial. In most roles an individual could work 24/7 and still not achieve all that is possible (or sometimes expected!), so identifying what are the most important tasks and strategies that will provide the ‘biggest bang for your buck’ has to be one of the first steps.

  1. One tip is to consider the Pareto Principle or what is more commonly known as the 80 / 20 rule to assist in determining the ‘right’ things to focus on.
  2. The ideal situation occurs when you think ahead and have a strategic mindset, tackling issues before they become urgent. The ultimate control occurs when your time is being spent on tasks and actions that are high impact but low urgency.
  3. Many people will make demands on your time – it is important that you control where you spend this time, not have it dictated to you by others.

Next week I will conclude this blog with the final four guidelines highlighted by Sir Richard.

Let me know what you think of the points made in part 1 of this blog and whether you believe they have relevance in modern business and leadership development.

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